Papaya Global new year campaign
Product Marketing, Motion Design, Storytelling
In this project, I was tasked to create a product marketing video for the fintech company Papaya global, a market leader in the field of payroll and payments. The video was to go live at the beginning of the year 2023 with updates about Papaya’s new services for existing clients as to new ones.
I decided to tackle this task by creating a leading shape of an “Orb” that will change and evolve from dawn to dusk as it goes through all of the new and exciting abilities that Papaya has to offer.
Selected shots



Storyboard

Social Media deliverables

This project was created for Papaya Global’s marketing team. January 2023